How the ANYCOLOR Program Works

With PERMACOLOR Select ANYCOLOR there are no limits on grout color choices. Simply choose a color from the a few standard color palettes and in less than four weeks your customer’s design vision becomes reality.

Don't forget to coordinate your grout with our LATASIL™ silicone sealant, also available in any color (twelve-week lead time).

In just a few steps, we can color-match almost any color you can imagine.

  • 1. Pick Your Color

    Choose your desired color from one of the (4) color palettes. Note the color name and number (PANTONE® - BEHR® - Sherwin-Williams® - Benjamin Moore®).

  • 2. Place Your Order*

    Once you’ve made your selection, contact your local LATICRETE sales representative or customer service department.

  • 3. Sit Back and Relax

    Our expert team will begin this process, and within 4 weeks (for grouts) and 12 weeks (for LATASIL)  from the date of order, you’ll have your custom color. 


View the Data Sheet  to see how easy it is to use PERMACOLOR Select Grout and how Color Kits can be used with different LATICRETE® adhesives to achieve more options.**

Resources (view or download):

PERMACOLOR Select Brochure (English/Español) >
PERMACOLOR Select Brochure (français) >
LATASIL Flyer (English) >

*Pricing is dependent on color and will be provided prior to manufacture. Minimum order quantities apply. Overruns up to 5% will be shipped and invoiced. Custom profiles are not eligible for return.

†United States Patent No.: 6784229 B2 (and other Patents).  

Pantone®, BEHR®, Sherwin-Williams®, and Benjamin Moore® are not affiliated with the PERMACOLOR Select product line and/or LATICRETE International, Inc. 

**LATICRETE makes no guarantee on color match to our grout color card and color tools. This process/method can be used to create a colored adhesive mortar to facilitate the installation of translucent, transparent, opaque glass mosaics and other finishes where cleaning thin set mortar out of the joints is a challenge. Do not use colored adhesive mortar as a substitute for grout. Always conduct a test area to validate performance and results.