LATICRETE has recently announced the introduction of Microsoft Tag® reader technology to all product packaging, catalogs, marketing tools, displays, advertising, press releases, and all other marketing initiatives across North America for both its trade and retail business, providing easy to retrieve on demand product information for customers.
- Easy to Retrieve Product Information in Seconds With a Snap of Your Web-Enabled Mobile Phone Camera
- Included Within LATICRETE Packaging, Brochures, Catalogs, Displays, Advertising, and Signage
- Access to Data Sheets, Installation Guidelines, Videos, Specifications, and More
Microsoft Tag is a two-dimensional, high-capacity bar code reader application offering an entirely new way to quickly access LATICRETE information through any web-enabled mobile device. A simple “snap” of the Tag symbol with a web-enabled mobile phone camera or hand-held device provides instant access to LATICRETE product specifications, installation guidelines, videos, contact information and other available details. Free and easy to download and use, the Microsoft Tag reader application for mobile phones can be found at http://gettag.mobi. Simply click on the link or enter the address into your mobile device's browser to begin installing the version for your device!
The Microsoft Tag application bridges the gap between everyday real-life happenings and the vast amounts of information more easily stored and accessed online. Professionals or consumers simply take a picture or "snap" the Microsoft Tag with a mobile phone camera and are automatically directed to the content embedded in each specific bar code. This technology adoption by LATICRETE supports a commitment to customer service in providing the added convenience of locating timely information on LATICRETE products when customers need it most. LATICRETE customers will be quickly directed to a host of information including technical specifications for installing tile and stone with LATICRETE materials. Microsoft Tags help transform LATICRETE product packaging and marketing media into a gateway for accessing additional information online in just seconds.
It’s as easy as 1-2-3:
- Download the free Tag reader software to your mobile device (http://gettag.mobi)
- Open the Tag reader application and photograph the Tag icon on any product packaging or marketing tool
- Wait for information to load on your screen
For more information on Microsoft Tag Technology, visit the Microsoft Tag Website.