Dealers » Training Seminars » Profit Through Knowledge Courses

COURSE DESCRIPTIONS

The North American Profit Through Knowledge Technical Seminar is a two day, intensive training program specifically developed for ceramic tile and stone industry distributors, dealers, and other industry professionals who want to become familiar with LATICRETE® products. Experienced faculty utilizes both classroom instruction and hands-on product demonstrations. Attendees also have the opportunity to meet with key LATICRETE personnel.


We offer segmented classes that discuss commercial, residential, and stone installation practices and industry standards.


To view a class agenda; please click on the link below,

Read what attendees have to say about the program!


BENEFITS


  • Gain a better understanding of the ceramic tile and stone industry
  • Learn how to select and recommend the most suitable installation materials
  • Gain comprehensive knowledge of LATICRETE products and installations
  • Learn trade definitions, performance requirements and industry standards
  • Learn how to solve and avoid job problems
  • Participate in hands-on product demonstrations

SEMINAR DATES & LOCATION


The seminar is conducted at the LATICRETE Technical Training Center located on our 44 acre campus and Corporate Headquarters in rural Bethany, Connecticut., LATICRETE is a 1 hour drive from the New York City metro area. While attending the LATICRETE seminar you will be our guest at the LATICRETE Visitor Center. Arrival and check-in is Wednesday after 5:00 p.m., check-out and departure is Friday after 7:00 p.m. or Saturday before 3:00 p.m.


Training Schedule 2011 (PDF)

Training Schedule 2012 (PDF)


DAILY SCHEDULE


The LATICRETE seminar runs two consecutive days on Thursdays & Fridays from 9:00 am to 5:00 p.m. Each day there is a one hour lunch break, and two 15 minute refreshment / phone breaks. Time is allocated for questions and discussion at the end of each day's program. Optional social activities and sightseeing activities can also be planned.


SEMINAR CONTENT


  • Learn about the LATICRETE adhesives used in various jobsite installations
  • Discuss industry standards
  • Discuss concrete construction and moisture related issues in concrete
  • Up-selling to increase performance while lowering customer complaints
  • Talk about movement joints
  • Discuss job site visits and forensic examination
  • Hands-on product demonstrations

PROGRAM INCLUDES


  • Transportation to and from airport
  • Lodging at the LATICRETE Visitor Center (if in Bethany, CT)
  • All meals
  • All books, technical binders and product catalogs
  • Graduation certificate
  • LATICRETE promotional items

HOTEL


Special hotel rates and shuttle services will be negotiated near each seminar location.


TUITION & REGISTRATION

Tuition for the seminar is US $ 459.00. Tuition excludes air fare. Program class size is limited to 21 attendees. LATICRETE guest facilities can accommodate 21 people only (LATICRETE representatives included).


For further information contact:


LATICRETE International, Inc.

Attention: Steve Rampino

Phone +1 (203) 393-0010, ext. 344 or +1 (800) 243-4788

Fax +1 (203) 393-1948

E-mail: seminars@laticrete.com


CANCELLATIONS

Registration may not be canceled later than 4 weeks before the scheduled session; substitutions are allowable.

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